Leader. Dreamer. Constant Learner

Here's the SlideShare for the assigned Topic. Chapter 6 PAR and BAR from Freddie Suliva, CPM

Marketing 4.0: Moving from Traditional to Digital Concept Synthesis and Local Application: I am currently the Director for Finance and Accounting Operations at AIG Shared Services Philippines (ROHQ). I used to be an OFW in Libya for 3 years as a Chief Accountant for two large construction firms. Because of the civil war, I was repatriated back to the Philippines and joined AIG back in 2011. It has been 6 years now and my career with AIG and the role has expanded from being a Manager to now a Director for my organization composed of over 200+ people with 15 Managers managing a combination of Gen X, Y and mostly millennial generations of F&A staff. I can consider my digital journey as something experiential and felt like taking the Digital marketing course will really compliment my strong finance and accounting background. With the hope of applying whatever I learned from taking this course. Part 2: New Frameworks for Marketing in the Digital Economy 5 The New Customer Pat...

There's always something that we can do to help alleviate poverty. Being a responsible buyer and supporting brands such as Rags2Riches is one way of helping and doing your share.  

Here are clips I saw in YouTube that briefly explains what Ethical Consumerism is and the impact of responsible buying: and also this one...

Marketing 4.0: Moving from Traditional to Digital Concept Synthesis and Local Application: I am currently the Director for Finance and Accounting Operations at AIG Shared Services Philippines (ROHQ). I used to be an OFW in Libya for 3 years as a Chief Accountant for two large construction firms. Because of the civil war, I was repatriated back to the Philippines and joined AIG back in 2011. It has been 6 years now and my career with AIG and the role has expanded from being a Manager to now a Director for my organization composed of over 200+ people with 15 Managers managing a combination of Gen X, Y and mostly millennial generations of F&A staff. I can consider my digital journey as something experiential and felt like taking the Digital marketing course will really compliment my strong finance and accounting background. With the hope of applying whatever I learned from taking this course. Part 1: Fundamental Trends Shaping Marketing 1 Power Shifts to the Connected C...

Below is my digital intro...

I know that it's not easy but then I'm still trying my best. They said that it's going to be a worthwhile experience so I'm going to be exerting my best efforts to come up with my very first Blog. Am I just thinking too much that I worry about all the possible comments the readers may have on my blog. I think again and realized, Oh well! that's the power I have right now, being able to express my thoughts freely using the best platform possible. While I'm typing this blog, I realized and connect my thoughts to my children and thought - I feel like I'm also potty-training like them in terms of writing my very first blog. They said that it takes a single step to start a thousand mile journey. I am doing it now with the hope that my digital journey will be worth it.